Rob O’Hanlon is the Director at Data Lux and a recognized authority in the fields of data analytics and management, particularly within the charitable sector. 

Rob O’Hanlon is the Director at Data Lux and a recognized authority in the fields of data analytics and management, particularly within the charitable sector. With years of hands-on experience, Rob has developed a strong reputation for using data-driven insights to help organizations grow and achieve their goals. His ability to analyze and interpret complex data sets allows him to uncover valuable trends, such as donor patterns and new fundraising opportunities, which ultimately lead to higher levels of engagement and income for charitable organizations.

Rob’s core expertise lies in data cleaning, data enrichment, and donor segmentation—critical elements for creating tailored fundraising strategies. By ensuring data accuracy and using sophisticated data enrichment techniques, Rob enables charities to identify and engage with high-value donor segments, crafting communication strategies that are both relevant and impactful.

At Data Lux, Rob is responsible for guiding the team and overseeing the application of advanced data solutions that help charities optimize their operations, streamline their processes, and maximize their income potential. His strategic approach to data management and his commitment to innovation make him a key figure in the data solutions space.

Beyond his professional life, Rob is passionate about football and enjoys spending time outdoors. Though he describes his gardening efforts as a “work in progress,” it remains a hobby he’s dedicated to improving. He also enjoys long walks with his two beloved dogs, Maple and Marley, who are his constant companions on his outdoor adventures.

Rob O’Hanlon